Career

Career

From community volunteer to AAA launches.

Current Role

Nordic Marketing Manager

Bethesda

2021 – Present

Supporting regional marketing for Bethesda's award-winning portfolio across Sweden, Norway, Denmark, and Finland. Covers marketing strategy, influencer campaigns, partner and retail activations, budget ownership, and go-to-market coordination with EU HQ, local sales, and first-party teams — for both new launches and Games as a Service titles.

  • The Elder Scrolls IV: Oblivion Remastered (Nordics Marketing Manager)
  • Indiana Jones and the Great Circle (Nordics Marketing Manager)
  • Hi-Fi Rush (Nordics Marketing Manager)
  • Starfield (Nordics Marketing Manager)
  • Quake II (Nordics Marketing Manager)
  • Redfall (Nordics Marketing Manager)
  • Ghostwire: Tokyo (Marketing Manager)
  • The Elder Scrolls Online: Necrom (ZeniMax Europe)
  • Deathloop (Marketing Manager)
  • DOOM Eternal: The Ancient Gods (ZeniMax Europe)

The journey so far.

  1. 2019 – 2021

    Thunderful

    Marketing Manager / Event & Influencer Manager

    Marketing, events, and influencer management across multiple titles: The Gunk, SteamWorld Quest, Lonely Mountains: Downhill, Ghost Giant, Say No! More, Natsuki Chronicles, Ginga Force, Deadly Premonition 2, and Harvest Moon: Mad Dash. Organized Thunderful's first Press Event. Attended PAX East, E3, TwitchCon Berlin, and Gamescom.

  2. 2017 – 2019

    Image & Form

    PR / Marketing

    PR, community, and marketing for SteamWorld Dig 2 and SteamWorld Quest: Hand of Gilgamech. Led the studio's Gamescom presence and built the media relationships that carried forward into Thunderful. Also handled marketing for Zombie Vikings.

  3. 2016 – 2017

    Tobii AB

    Marketing Coordinator

    Coordinated marketing for cutting-edge eye-tracking technology at Tobii. Gained broad B2B and tech-sector experience, and was featured on P3 Spel, Sweden's leading gaming radio programme.

  4. 2014 – 2016

    IHM Business School

    Education

    Graduated as a certified B2B IT Solutions Sales Representative, providing a strong foundation in solution selling, business development, and client relationship management.

  5. 2011 – 2015

    Community Roots

    Volunteer & Intern

    Online Community Manager for Retrospelsmässan, growing it to 3,000+ visitors. Volunteer moderator for EA Sweden. PR and social media intern at both Zoink Games and Image & Form. MSI technical support at Dreamhack Winter. Where it all began.

Get in touch.

Whether you're looking for a collaborator, a speaker, or just want to talk games, I'd love to hear from you.

Contact me